The hellomateo blog

Here you will find in-depth know-how about WhatsApp, AI-supported customer communication, automation, existing customer marketing, messenger communication for companies.

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Google Review Templates [August 2025]

WhatsApp

5 Lesezeit

Google Review Templates [August 2025]

She's playing these days online reputation a decisive role for The success of a company. One of the most effective ways to improve them is Google reviews. They not only serve as a business card for potential customers, but influence The ranking in the search results and visibility at Google Maps. But how can companies effectively and without much effort motivate people to submit reviews? The answer lies in the Google review templates. In this article, we'll show you how such templates work and how you can create templates for Google reviews yourself.

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Henri Hoepfner

Henri Hoepfner

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Why WhatsApp newsletter? 7 reasons for marketing via WhatsApp [June 2024]

WhatsApp newsletter

4 Lesezeit

Why WhatsApp newsletter? 7 reasons for marketing via WhatsApp [June 2024]

In an increasingly competitive market environment, effective marketing is essential to reach and retain customers. WhatsApp, as one of the most used communication platforms worldwide, opens up new paths in digital marketing. This article shows why WhatsApp newsletters are a superior alternative to traditional marketing methods.

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Henri Hoepfner

Henri Hoepfner

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Presentation: The hellomateo AI agent with chatbot for automated customer service [June 2025]

Industry-specific tips

Lesezeit

Presentation: The hellomateo AI agent with chatbot for automated customer service [June 2025]

Customer service is expensive, repetitive — and often frustrating. Not only for customers, but also for the teams behind them. Always the same questions about Opening times, returns, or product availability block time that is actually needed for real concerns. And at the same time, customers today expect: quick, precise answers that can be reached at any time — even in the evening or on weekends.

The solution: Artificial intelligence in customer service. More specifically: a AI agent, which reacts to messages around the clock, delivers information and only hands it over to a real employee when it's really necessary. Good for that, we provide you with the new AI agent & chatbot from hellomateo before!

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Christian Strauch

Christian Strauch

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Why conversational commerce is the future of e-commerce

Marketing

5 Lesezeit

Why conversational commerce is the future of e-commerce

Conversational commerce is a new type of e-commerce based on interaction and dialogue is based. But can this really revolutionize e-commerce sales? In this article, we explain the basics and future potential of conversational commerce and explain how you can use conversational commerce for your business.

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Christian Strauch

Christian Strauch

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Perform upselling and cross-selling successfully - this is how it works

Marketing

7 Lesezeit

Perform upselling and cross-selling successfully - this is how it works

Upselling and cross-selling are among the most effective strategies for Increase in sales and profits, particularly in existing customer business. Used correctly, they increase the Shopping cart value, strengthen the customer loyalty and improve the buying experience. In this article, you'll learn what the differences are, how both strategies work, and why whatsapp is a particularly effective channel for successful upselling and cross-selling.

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Henri Hoepfner

Henri Hoepfner

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Upgrade for physiotherapists: Reduce communication costs thanks to WhatsApp [July 2023]

Industry-specific tips

4 Lesezeit

Upgrade for physiotherapists: Reduce communication costs thanks to WhatsApp [July 2023]

Efficient communication between patients and practice staff is of great importance in physiotherapy practices. WhatsApp can play an important role here in facilitating and improving exchanges. Many practices communicate primarily with their patients with time-consuming phone calls and are unsure how they can use WhatsApp without having to oppose the General Data Protection Regulation to violate (GDPR). In this post, we'll show you how using the WhatsApp Business API can make communication easier for physiotherapists.

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Christian Strauch

Christian Strauch

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Comparison: Customer communication with messenger or email marketing

WhatsApp

3 Lesezeit

Comparison: Customer communication with messenger or email marketing

Digitalization is a key driver of change in all areas of business. The marketing world is also undergoing a change. End customers have ever higher expectations and are being bombarded with promotional offers from all sides. As a result, attention span decreases enormously and many traditional promotional emails end up directly in an “advertising folder” or directly in spam.

We will show you the advantages of messenger channels as central communication channels with customers compared to the traditional email approach.

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Christian Strauch

Christian Strauch

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Increase sales with WhatsApp for bed and mattress stores [August 2023]

Industry-specific tips

4 Lesezeit

Increase sales with WhatsApp for bed and mattress stores [August 2023]

WhatsApp is developing in Bed and mattress retailers to a central channel for customer advice, Service and Marketing to existing customers. Especially WhatsApp newsletter offer the opportunity to personally reach customers who customer loyalty to strengthen and target additional sales to achieve. This article shows how specialist stores use WhatsApp sensibly and benefit from it in practice.

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Henri Hoepfner

Henri Hoepfner

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Upgrade for driving schools: Customer communication with WhatsApp at the highest level

Industry-specific tips

4 Lesezeit

Upgrade for driving schools: Customer communication with WhatsApp at the highest level

Driving schools that want to survive in the digital world should adapt to the needs of the younger generation and consider communication via WhatsApp. Smartphones are the most important means of communication for many people and the WhatsApp messenger service is used daily by over 60 million Germans. Student drivers and driving instructors want to communicate simply and naturally via WhatsApp, but this also poses challenges for driving schools. How these challenges are solved by using professional communication software with WhatsApp API connection In this article, you will find out how you can significantly reduce personnel costs.

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Henri Hoepfner

Henri Hoepfner

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Increasing sales in retail: These ideas and tips will help your company

Industry-specific tips

6 Lesezeit

Increasing sales in retail: These ideas and tips will help your company

Increasing sales is a central goal for companies in retailing. In this highly competitive industry, finding new ways to increase sales and set yourself apart from the competition is of great importance. Increasing competition in the online sector in particular is bothering many retailers. But how can retailers sustainably increase their sales figures?

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Leonie Cecilie Schlüter

Leonie Cecilie Schlüter

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