The hellomateo blog
Here you will find in-depth know-how about WhatsApp, AI-supported customer communication, automation, existing customer marketing, messenger communication for companies.
Articles worth reading in particular
![Set up WhatsApp Business Auto Reply — Quick Guide [2025]](https://cdn.prod.website-files.com/68b19e5233a4641b9e2e4f95/692dd05228900f9fa9834bd4_whatsapp-automatische-antwort.avif)
Set up WhatsApp Business Auto Reply — Quick Guide [2025]
With automatic Reply messages Is there for them in the WhatsApp Business App provides a practical way to your customers in the digital chat channel automatically greet And in a flash one first reaction to show. Because day-to-day business is often stressful; you can't always respond personally to incoming messages and write back to the customer immediately.
But there are also many other reasons why it makes sense to use automatic reply messages when using the WhatsApp Business app. With this Quick guide Automatic answers are set up in a flash!

hellomateo Insights - In-depth analyses for data-based decisions
At hellomateo, we are in close contact with the users of our software and use their feedback to continuously develop and improve hellomateo. That is why we have recently integrated several new functions for analyzing, overview and evaluating a wide range of data into hellomateo. From now on, you will receive all relevant information about your customers, marketing campaigns, customer communication and your Google reviews at a glance. The information is presented in real time on clear dashboards and thus supports you in making strategic marketing decisions.
All blog articles
![AI Chatbot for Businesses: Use, Benefits & Setup [July 2025]](https://cdn.prod.website-files.com/68b19e5233a4641b9e2e4f95/692dcc406f0dac615c0fa771_687a40a3937df6da8a1b2f59_titelbild-ki-chatbot.avif)
AI Chatbot for Businesses: Use, Benefits & Setup [July 2025]
A AI chatbot enables companies to automatically communicate with customers around the clock — quickly, efficiently and without queues. In contrast to simple rule-based bots, an AI chatbot not only analyses keywords, but also understands The purpose behind the question.
The use is particularly worthwhile in customer service, where he reliably answers frequent inquiries and at the same time improves service quality. But what exactly is behind the term — and how does it work in detail?
![AI agent instead of chatbot: The next step in customer communication [July 2025]](https://cdn.prod.website-files.com/68b19e5233a4641b9e2e4f95/692dcc40e901f23f18d6ffd2_687a38079a3b41e90915d036_titelbild-ki-agent.avif)
AI agent instead of chatbot: The next step in customer communication [July 2025]
Being available around the clock and processing customer inquiries efficiently is a reality for companies today and reflects customer expectations. AI agents automate the customer communication, understand concerns independently and respond in real time. In this article, you'll learn What an AI agent isHow he felt from chatbot Distinguishes and what is it at training arrives.
![Instagram DM for companies — All information about Instagram Business Chat [December 2023]](https://cdn.prod.website-files.com/68b19e5233a4641b9e2e4f95/692dcc3eb2c1da690f15c779_657af0e3aaa749efbb715070_instagram-dm.avif)
Instagram DM for companies — All information about Instagram Business Chat [December 2023]
Instagram ist längst mehr als eine Social-Media-Plattform. Mit Instagram Direct Messages (DM) kommunizieren Unternehmen heute direkt, persönlich und effizient mit ihren Kunden. In diesem Artikel erfahren Sie, wie der Instagram Business-Chat funktioniert, welche Vorteile er für Kundenservice und Marketing bietet und wie Sie mit professionellen Tools Ihre Kundenkommunikation gezielt optimieren.
![How to WhatsApp Newsletter — This is how companies start their own WhatsApp marketing campaign [August 2024]](https://cdn.prod.website-files.com/68b19e5233a4641b9e2e4f95/692dcc3d890cb0e8f4ca724e_64d3927cf58845ec8220d113_How%2520to%2520WhatsApp%25201.avif)
How to WhatsApp Newsletter — This is how companies start their own WhatsApp marketing campaign [August 2024]
WhatsApp newsletters enable marketing successes that are barely achievable with classic email newsletters. High opening rates, direct attention and personal communication make WhatsApp the ideal channel for modern newsletter marketing. In this article, you will learn what a WhatsApp newsletter is and how companies can successfully implement their own campaigns.
![Create a Google review link - Here's how [December 2024]](https://cdn.prod.website-files.com/68b19e5233a4641b9e2e4f95/692dcc3c57c35083d48a90b5_675eda1acd722f46812b8664_google-bewertungslink-erstellen.avif)
Create a Google review link - Here's how [December 2024]
Google reviews are worth gold for companies these days. They not only increase the Visibility in Google search and on Google Maps, but also create Trust among potential new customers. To collect more positive reviews for your business, it's best to create a Google review link. In this post, we'll show you how to quickly and easily create this link in just four steps.
![Instagram Business Account: All benefits at a glance [August 2024]](https://cdn.prod.website-files.com/68b19e5233a4641b9e2e4f95/692dcc3ca51d09192f42628f_64d5080baa6dfbb87d8780ea_Done%2520-%2520Instagram%2520Business%2520Account%2520Alle%2520Vorteile%2520im%2520U%25CC%2588berblick.avif)
Instagram Business Account: All benefits at a glance [August 2024]
Instagram has long been more than just a social media platform for companies. With a Instagram business account reach your target group in a targeted manner, strengthen the customer communication and gain valuable Insights for your marketing. In this article, you'll find out which benefits Instagram Business offers how it is different from a private account and how you can Set up a business account.
![Google Business Account — All information about setting up and optimizing Google My Business [December 2024]](https://cdn.prod.website-files.com/68b19e5233a4641b9e2e4f95/692dcc3c5c3e40898c9c62c2_675fd7dacb98950e4fdca360_google-my-business-account.avif)
Google Business Account — All information about setting up and optimizing Google My Business [December 2024]
Google is the most visited website in the world and combines over 92 percent of the search engine market share (source: hootsuite.com). To new customers via the Google search and Google Maps Drawing attention to your company is a Google My Business Account particularly important. Although the service is called today Google Business Profile, but the former name is still common. Which benefits offers a Google My Business account and what you can do with furnishings You should pay attention, read this article.

Optimize Google My Business Profile - Instructions & Tips
A Google My Business profile is crucial for your Visibility on Google and the success of local companies. A complete and correctly maintained entry improves your ranking, creates trust and makes it easier for potential customers to contact them. In this article, you'll learn why Google My Business is so important and how to optimally optimize your business profile.

Introduction to Meta Platforms for Enterprises — How to fully set up, verify, and connect WhatsApp Business API, Facebook and Instagram accounts
Through its subsidiaries Facebook, Instagram and WhatsApp, the parent company Meta Platforms and Meta Business Manager are the central interface for linking communication platforms together. In order to optimize communication and marketing via these platforms, a professional approach is required. The messenger experts at hellomateo will be happy to assist you with this.
In this article, we explain what role Meta plays in the overall WhatsApp API setup process and how you can fully set up, verify, and connect WhatsApp Business API, Facebook and Instagram accounts.

For car dealerships: Revolutionize customer communication and increase sales with WhatsApp
Digital messengers are revolutionizing the way car dealerships communicate with their customers. In this article, you will find out why it is time to abolish analog communication methods and switch to digital channels and what benefits messengers such as WhatsApp offer your company.









