The hellomateo blog

On December 6th, Santa Claus moves from door to door again, all kinds of boots or stockings are ready to be filled. St. Nicholas Day is also an integral part of the pre-Christmas period for retail and online retail. The advertising opportunities in connection with Santa Claus are almost unlimited. In this blog article, we have put together 5 ideas for promotional campaigns related to Santa Claus. In addition, you will immediately find the right template for every advertising idea to draw the attention of your customers via WhatsApp. By the way: In another blog article, we have already told you 15 message templates about WhatsApp summarized.

Negative reviews are not a risk, but a real one Opportunity for your business. Answered correctly, they strengthen the trust, improve your online reputation and can even convince new customers. In this article, you will learn how to respond to criticism professionally, actively positive Google reviews collect and with targeted Assessment management increase your ranking and company success in the long term.

It is no secret anymore that the results-oriented use of email marketing is very challenging. Many factors, such as changes in data protection on iOS or poor conversion rates (conversion rates), make companies need strong alternatives. Using Messenger appears to be a good choice.

Are messengers such as WhatsApp or SMS a suitable choice for marketing activities? We compare WhatsApp and SMS and give our assessment.

Digitalization is a key driver of change in all areas of business. The marketing world is also undergoing a change. End customers have ever higher expectations and are being bombarded with promotional offers from all sides. As a result, attention span decreases enormously and many traditional promotional emails end up directly in an “advertising folder” or directly in spam.

We will show you the advantages of messenger channels as central communication channels with customers compared to the traditional email approach.

Google reviews have a great influence on Acquisition of new customers and turnover. Too few or poor reviews can scare off potential customers. In this article, you'll learn how to target more positive reviews collect and improve your visibility on Google.

When it comes to data protection, messengers such as WhatsApp, Facebook Messenger and Telegram are repeatedly criticized. The handling of personal data is always discussed and is the focus of attention. In this article, you can find out what users of these services really think about it and what the data protection status of the most-used services is.

The WhatsApp messenger service is the most popular messenger worldwide. More than 100 billion messages are sent via the Facebook (or Meta Platforms) application. As a result of the increasing digitization and use of multiple devices, the need to use the messenger app on several devices at the same time is of course also growing. Here we explain how you can use your private account on several devices at the same time and how you can use WhatsApp Business with several smartphones at the same time.