Domenik Fox
CEO and Co-Founder
Domenik Fox is co-founder and CEO of hellomateo. He is responsible for Customer Success, Customer Engineering, Finance and Product. A particular focus of his work is on the continuous development of the product and the design of new features. In terms of content, he focuses primarily on automated and personalized customer communication, multichannel marketing and digital customer journeys. Together with Christian Strauch and Philipp Steinrötter, he is continuously developing hellomateo into a central platform for modern customer experience in SMEs.

Before founding hellomateo, Domenik Fox worked at SAP for several years. As a supply chain innovation consultant, he supported international companies in the digital transformation of logistics processes and was responsible, among other things, for end-to-end GoLives with SAP EWM and SAP GTT. He was also active as a lecturer at the Baden-Wuerttemberg Cooperative State University, where he taught students in the areas of storytelling, entrepreneurship and business models.
Domenik Fox brings profound expertise in artificial intelligence, digitization and B2B software. His focus is on developing a scalable software solution for automated customer journeys. In this blog, he shares practical insights for companies that want to make their customer communication more efficient and strategically develop their customer experience.
![WhatsApp Newsletter Templates for Your Marketing [June 2024]](https://cdn.prod.website-files.com/68b19e5233a4641b9e2e4f95/692dcc6b3d66ad967044bb37_64d3844d11b98001ede85587_Newsletter%2520Vorlagen%25201.avif)
WhatsApp Newsletter Templates for Your Marketing [June 2024]
WhatsApp newsletters are an efficient lever in marketing to existing customers because your messages reach where customers are active on a daily basis. With suitable templates, you save time, keep your communication consistent and can personalize messages depending on the target group. In this article, you will find ready-to-use WhatsApp newsletter templates as well as practical tips on how to continuously improve your campaigns using key figures such as open rate, clicks and cancellations.
![WhatsApp Marketing: Newsletter Templates for the Christmas Season [December 2024]](https://cdn.prod.website-files.com/68b19e5233a4641b9e2e4f95/692dcc6747b174de70f54453_67530bf094f6f1395fa34931_geschenk-weihnachtsbaum.avif)
WhatsApp Marketing: Newsletter Templates for the Christmas Season [December 2024]
Ho, ho, ho! The fairy lights are hung up and the first Christmas trees are soon set up. Christmas is just around the corner. For companies, this means: Once again, stir up the advertising drum in order to take as much of the Christmas business as possible with them. However, this always raises the question: Which Christmas campaign Will it be? And above all: Which channel is best for Christmas commercials?
In this post, we have 4 suggestions for Christmas advertising campaigns about whatsapp prepared for you. We also explain why WhatsApp is a good marketing channel for the pre-Christmas period.
![WhatsApp Marketing Campaigns — The Best Tips for Your Business [July 2024]](https://cdn.prod.website-files.com/68b19e5233a4641b9e2e4f95/692dcc650985f3b16f6697ab_64d36406c38da2dcb1200e1d_WhatsApp%2520Marketing%2520Tipps.avif)
WhatsApp Marketing Campaigns — The Best Tips for Your Business [July 2024]
With 2 billion users worldwide, WhatsApp the most popular social network at all. Around 100 billion messages are sent worldwide via WhatsApp every day (Source: Statista), in Germany alone, the messaging service has over 60 million active users. WhatsApp now has even more users than its parent platform Facebook. With WhatsApp Business and the WhatsApp Business API WhatsApp is now making this gigantic user base also accessible to companies. This completely opens up for almost all industries new opportunities in online marketing. In this blog article, you'll learn how to launch a successful advertising campaign via WhatsApp and what you should keep in mind.
![WhatsApp integration for Hubspot — Here's how! [July 2023]](https://cdn.prod.website-files.com/68b19e5233a4641b9e2e4f95/692dcc64cdf6f10880a2e6b9_64be78d89b938f748656ad3d_Whatsapp-in-hubspot-integration.avif)
WhatsApp integration for Hubspot — Here's how! [July 2023]
Die WhatsApp—HubSpot integration combines personal messenger marketing with structured CRM, marketing and sales. Companies automate messages, communicate centrally via WhatsApp and build significantly stronger customer relationships on. In this article, you'll learn how to use WhatsApp in HubSpot integrate and sustainably improve your processes, customer loyalty and sales.
![Change WhatsApp main device - guide [2025]](https://cdn.prod.website-files.com/68b19e5233a4641b9e2e4f95/692dcc62a0e7b8ab012772e9_67ff6995de17cfee82e87e66_whatsapp-hauptgeraet-aendern.avif)
Change WhatsApp main device - guide [2025]
whatsapp has long since become the central communication channel for many people and companies — privately as well as professionally. In particular, anyone who uses WhatsApp intensively, for example as part of customer communication or marketing via WhatsApp Business, is faced with an important question sooner or later: How can I change my main device without losing data, chats, or important connections?
![WhatsApp Cloud API: All information for companies [July 2024]](https://cdn.prod.website-files.com/68b19e5233a4641b9e2e4f95/692dcc624afae526bb3e5723_64fb1d9f16cb7a65ad2baf63_WhatsApp%2520Cloud%2520API.avif)
WhatsApp Cloud API: All information for companies [July 2024]
Digital communication is constantly evolving, and so are the ways in which companies connect with their customers. The introduction of WhatsApp API has already ushered in a new era of customer communication. Now Meta has the WhatsApp Cloud API introduced, which once again brings a breath of fresh air to corporate communications. In this blog article, you will learn what's new with the WhatsApp Cloud API compared to the previous WhatsApp Business API and how they can improve your customer communication can take it to a new level. Be inspired and discover the future of communication!
![Using WhatsApp Click-to-Chat — Here's How [March 2025]](https://cdn.prod.website-files.com/68b19e5233a4641b9e2e4f95/692dcc61e96287c4d39b6cdb_653e5172a7f571594fe6d012_whatsapp-click-to-chat.avif)
Using WhatsApp Click-to-Chat — Here's How [March 2025]
WhatsApp is the fastest way for many companies to communicate directly with customers. With Click-to-WhatsApp Interested parties start a chat with just one click — without saving a number or filling out forms. In this article, you'll learn how WhatsApp click-to-chat works, what benefits it offers and how you can easily set up and use the function.
![WhatsApp chatbot: The most important information for entrepreneurs [September 2024]](https://cdn.prod.website-files.com/68b19e5233a4641b9e2e4f95/692dcc6110fd2bf8a7e53916_66d5d3b4223c26e6673635ef_whatsapp-chatbot.avif)
WhatsApp chatbot: The most important information for entrepreneurs [September 2024]
Stellen Sie sich vor, ein Kunde hat eine Frage zu Ihrem Produkt – es ist spät am Abend, und Ihr Team hat bereits Feierabend. Doch statt bis zum nächsten Morgen zu warten, erhält der Kunde in Sekundenschnelle eine präzise Antwort. Dies ist der Moment, in dem ein WhatsApp Chatbot ins Spiel kommt.
![Linking WhatsApp Business to Microsoft Teams — Instructions [February 2025]](https://cdn.prod.website-files.com/68b19e5233a4641b9e2e4f95/692dcc5f47b174de70f541b4_652aac777c358e57d697127d_microsoft-teams-whatsapp.avif)
Linking WhatsApp Business to Microsoft Teams — Instructions [February 2025]
With the integration of WhatsApp Business on Microsoft Teams Companies bundle internal collaboration and external customer communication at a central location. Teams can communicate via WhatsApp directly from their usual work environment without switching between tools. In this article, you'll learn how the Integration works, which requirements apply and which benefits This results in your corporate communications.







