How to create a WhatsApp quick reply [August 2024]

11.08.2024

6 Min. Lesedauer

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Henri Hoepfner
Henri Hoepfner
SEO marketer

If you have already successfully entered the Customer communication via WhatsApp Business Have you started, you certainly know the WhatsApp quick replies. This feature gives you the opportunity to optimize customer interaction right from the start and save valuable time in the process. But what exactly is behind WhatsApp Quick Answers?

WhatsApp quick replies are predefined text messagesthat enable you frequently asked customer inquiries to answer efficiently. However, this feature goes a step further by allowing you to not only serve customers reactively, but also actively greet and convey important information. This is particularly valuable for first customer contact or to proactively initiate interactions.

In this article, we not only introduce you to the basics of WhatsApp quick replies, but also show you how you can use them to immediately welcome customers and initiate valuable interactions. In addition, we'll present a few examples of quick answers to help you get started. The {{text modules}} in curly brackets are customizable variables that make it possible to seamlessly integrate customer-specific information into quick answers.

What are quick replies in WhatsApp Business?

Quick replies in WhatsApp Business are predefined chat messages that are automatically sent to customers when specific events occur. This feature enables companies to efficiently process customer inquiries and provide important information. Quick answers can have a variety of functions and are extremely useful for customer communication.

Quick answers In WhatsApp Business, you can either automated or manual be shipped. General topics are suitable for automated messages, such as Greeting the customer after an incoming message. As soon as a customer starts the chat, a automatic welcome message be shipped. This signals to the customer that their message has been received and is being processed by the company. A clear and immediate response to customer inquiries helps to avoid uncertainties and increase customer satisfaction.

Manuelle Make quick answers easier thanks to message template with Text modules the wording of the answer. This means that only a few words need to be adjusted instead of writing the entire message manually. This is suitable for all frequently occurring customer concerns.

WhatsApp quick replies are available both for users of WhatsApp business app as well as in the WhatsApp Business API available. Private WhatsApp accounts do not have access to this company-specific feature.

Vorteile von WhatsApp Schnellantworten
WhatsApp quick replies have many benefits — so it's worth trying out this feature.

By the way: With the WhatsApp API, you can even connect thousands of other programs to WhatsApp. They can Integrate WhatsApp into your shop system, for example and thus send automated order and shipping confirmations.

Are you currently still using a private WhatsApp account for your company? Find out why switching to the WhatsApp Business API is worthwhile here.

Set up WhatsApp Quick Replies - How to

Create quick replies in the WhatsApp Business app:

Quick replies in WhatsApp Business are very easy to set up. Just follow these instructions (Source: WhatsApp FAQs):

For Android

  • ‍ Tap in the WhatsApp business app on”More options > Business tools > Quick answers”.
  • Tap”add”.
  • Tap”message” to write your message.
  • Tap”abbreviation” to set the keyboard shortcut for your quick answer.
  • Tap”SAVE

For iPhone

  • In the WhatsApp business app on”takes”.
  • Tap Business Tools > Quick answers”.
  • Tap”add”.
  • Tap”Enter a message” and write your message.
  • Tap”abbreviation” to set the keyboard shortcut for your quick answer.
  • Tap”securing”.
Screenshot der Einrichtung von WhatsApp Schnellantworten in WhatsApp Business
Screenshot of setup from WhatsApp Quick Answers in WhatsApp Business (desktop browser)

Note: WhatsApp web and desktop don't support media files in quick replies.

Create automatic quick replies via the WhatsApp Business API and hellomateo:

If you the WhatsApp Business API via hellomateo , automatic quick answers are of course available as a feature. The setup process is as follows:

  • Open the hellomateo web app.
  • Click on the cogwheel at the top right to enter the takes to get there.
  • Navigate to”news channels” and select your WhatsApp channel.
  • Activate the option”autoresponder”.
  • Now they can automatically Save messages.
  • By clicking on”confirming” save your entries.
Screenshot der Einrichtung von WhatsApp Schnellantworten in Mateo
Screenshot of setting up WhatsApp quick replies in hellomateo (web app)

Use cases for quick replies in WhatsApp Business

Welcoming customers

One of the most important uses of quick replies in WhatsApp Business is to greet your customers. Similar to the friendly “hello” when you enter a retail store, a automatic welcome message in the WhatsApp chat, your customers that they are welcome and that their concerns are dealt with quickly. If there is currently a longer response times Come on, can you the Inform customers directly and set realistic expectations for response times. When a customer outside of business hours sends a message, you can also in this case a automatic absence message use to let them know that you are unable to answer right now and ask them to get back to you during your regular opening hours.

WhatsApp customer support

Automatic answers play a crucial role in the area of Customer support via WhatsApp. Customers today expect quick and reliable answers in response to your inquiries. This is where quick answers come in to meet these demands. When customers make a request, the system can automatically send a response that confirms that the message was received and that the support team will respond with a solution soon. This Interim confirmation By itself, it can strengthen customer trust and reduce the frustration caused by long waiting times. In cases where the response time could be longer, the automatic response can inform the customer of the estimated time frame and may offer alternative sources of information. In this way, the Customer support more efficient designed and the customer satisfaction increased.

WhatsApp absence messages

Absences occur in every company, whether due to public holidays, vacations or planned/unplanned closures. This is where quick answers are extremely useful. If a customer sends you a message while your store is closed, a automatic absence message Tell him that you're temporarily unavailable and when he can expect a response. This creates transparency and reduces customer frustration. At the same time, you can alternative contact options or provide resources that could help customers while you're away. This type of automatic response not only increases the professionalism of your company, but also shows that you take the needs of your customers seriously.

Quick answers in WhatsApp Business therefore offer wide range of applicationsto make customer communication more efficient and customer-friendly.

5 message templates for WhatsApp quick replies


1. Welcome message within opening hours

Suggested name: autoreply_opened

Text example: Hi {{customer}}, thank you for your message. A member of staff will get back to you shortly. When it comes to an order, please have your order number ready.

2. Welcome message outside opening hours

Suggested name: autoreply_closed

Text example: Hi {{customer}}, thank you for your message. Unfortunately, you can reach us outside our opening hours. We'll get back to you as soon as we're open again.

3. Opt-In Request

Suggested name: optin_request

Text example: Hello {{customer}}. For easy communication with you, we would like to write to you via WhatsApp. To start the conversation, please answer yes.

4. Transfer to the responsible department or person

Suggested name: divisible_department_info

Text example: For the best possible processing of your request, the message was handed over to the responsible department. An employee will get back to you here shortly.

5. Complaint receipt

Suggested name: reklamation_eingang

Text example: Hello {{customer}}. We're sorry to hear that you've run into a problem. We always strive to provide our customers with the best possible support in such cases. We will address your request immediately.

Text example: Hello {{customer}}. We're sorry to hear that you've run into a problem. We always strive to provide our customers with the best possible support in such cases. We will address your request immediately.

Nachrichtenvorlagen für automatische Begrüßungen in WhatsApp
Many more message templates can be found in our Blog article “15 message templates for automatic replies in WhatsApp Business”

By the way: With the WhatsApp API In contrast to the normal WhatsApp business version, you can even send WhatsApp newsletters and thus carry out extremely effective marketing to existing customers and increase your sales. All information about the WhatsApp newsletter is available here!


Revolutionize your customer communication with hellomateo!

We at hellomateo are your messaging experts when it comes to customer communication. Hundreds of companies are already using hellomateo and are impressed. Our customers particularly appreciate the following benefits:

Vorteile der WhatsApp API Software
  • Central user interface: hellomateo combines WhatsApp Business Platform, email, Instagram, SMS and Facebook Messenger in one central inbox. The intuitive user interface includes various tools for efficient customer communication and saves you valuable working time.
  • integrations: With hellomateo, you can use WhatsApp in integrate over 6,000 software programs and fully automated Customer trips create with invitations, order confirmations, shipping information, invoices, and reminders.
  • Newsletter marketing: Send GDPR-compliant Newsletter via WhatsApp or SMS and benefit from opening rates of over 95%.
  • Assessment management: hellomateo can Automatically request online reviews from your customers, which boosts your Google ranking and trust in your company.
  • Data protection: hellomateo meets all German and European Data protection requirements and offers end-to-end encryption for secure customer communication.
  • scalability: Our software is suitable for Businesses of all sizes and can be extended indefinitely depending on the package.
  • Diverse AI features: Our AI agent can automatically answer customer inquiries in chat, answer calls, help with the formulation of messages and much more.
Arrange a non-binding and free consultation and we'll show you how hellomateo covers your communication needs! Simply book an appointment here or write to us via our web widget.
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About the author

Henri Hoepfner

SEO marketer

Henri Hoepfner ist bei hellomateo für Website und Content zuständig. Der studierte Wirtschaftsingenieur ist Mitarbeiter der ersten Stunde und kann dank seiner langjährigen Erfahrung wertvolles Wissen über verschiedene Themen wie WhatsApp API, Marketing, Kundenbindung und auch über branchenspezifische Problemstellungen in seinen Blogbeiträgen teilen.

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