Top 7 apps for booking appointments compared [May 2025]
27.04.2025
Arrange a non-binding consultation now
In a non-binding conversation, we'll show you how to use messenger communication in compliance with GDPR, automate processes and achieve measurably more revenue and efficiency with WhatsApp. Clear, practical and tailored to your company.


The best appointment booking apps at a glance
SimplyBook.me: A versatile platform that offers numerous integrations, language options, and online payments. Perfect for international service providers.
Calendly: A true classic, known for its intuitive operation and powerful automations — ideal for individual entrepreneurs and teams.
amelia: A powerful WordPress plugin that allows appointments to be booked directly on your own website. Particularly suitable for coaches and trainers.
Setmore: A user-friendly app with a powerful free version, ideal for small teams, salons and gyms.
EasyWeek: A GDPR-compliant solution from Germany, which was developed particularly for local service providers and SMEs.
Acuity Scheduling: Offers comprehensive customization options and is aimed primarily at service providers who manage many parallel appointments.
Doctolib: The leading platform for online appointment booking in healthcare. Particularly suitable for medical practices, clinics and therapy centers. <

Table of the most popular appointment booking apps
SimplyBook.me — Versatile booking system for service providers
SimplyBook.me is a flexible solution for companies of all sizes. Particularly noteworthy is the wide range of integrations, including social media, payment providers and calendar services. With over 30 supported languages, the tool is ideal for internationally active service providers.
prize: Free start possible, paid packages starting at 8.25 €/month.
benefits:
- Wide range of functions (online payments, SMS reminders, booking website)
- Extensive customization options
- Numerous integrations, including Instagram and Facebook
drawbacks:
- User interface seems a bit cluttered in some areas
- Complex set-up for very specific requirements
Calendly — The classic for individual entrepreneurs and teams
Calendly is one of the most well-known appointment booking tools. The platform scores points with its extremely intuitive operation and the ability to manage meetings completely automatically. The broad integration with tools such as Zoom, Microsoft Teams or Salesforce is particularly practical.
prize: Free basic version, premium features from 16 €/month.
benefits:
- Easy operation without training time
- Strong automation of processes
- Good integrations with calendar and video conferencing tools
drawbacks:
- Design and branding can only be adjusted in higher price models
- Support only available in English
Amelia — Booking solution for WordPress websites
amelia is a powerful WordPress plugin that integrates seamlessly with existing websites. Ideal for coaches, trainers and practices who want to offer professional appointment management directly on their own website.
prize: One-time payment starting at around 49€ for the basic version.
benefits:
- Full integration with WordPress
- Supports online payments via WooCommerce
- Option for group and recurring appointments
drawbacks:
- No standalone web app, can only be used within WordPress
- Updates and support only included for the first year (subject to a fee thereafter)
Setmore — Easy appointment booking for small teams
Setmore offers a very good free version, which is particularly suitable for small businesses. In addition to online appointment booking, SMS reminders and online payments can also be used.
prize: Free plan available, premium from around 9 €/month.
benefits:
- Powerful free version with lots of features
- Possibility to create multiple employee profiles
- Integrated payment features via Stripe and Square
drawbacks:
- Design options limited
- No extensive automations like other tools
easyWeek — GDPR-compliant solution from Germany
EasyWeek is aimed specifically at small and medium-sized companies that attach particular importance to data protection. The platform offers its own booking page, a widget for existing websites and numerous appointment management functions.
prize: Free basic plan, premium version from 9 €/month.
benefits:
- Strong GDPR compliance
- Own web presence included
- Booking widget easy to integrate
drawbacks:
- Features slightly less extensive than international competitors
- There is a strong focus on local services
Acuity Scheduling — Maximum Customization for Service Providers
Acuity Scheduling is particularly suitable for companies that need to map very specific booking processes. With extensive customization options and integration with CRM and payment services, Acuity offers tremendous flexibility.
prize: Start from around 14 €/month.
benefits:
- High customization of booking forms and workflows
- Integrate with Stripe, Zapier, Zoom, and more
- Support for time blocks and complex time windows
drawbacks:
- User interface less intuitive than competitors
- No free version after the trial period
Doctolib — No. 1 for medical appointment bookings
Doctolib is the leading platform for online appointment booking in healthcare. Doctors, clinics and therapy practices benefit from professional management of appointments and patient inquiries. Doctolib also supports video consultation and reminder functions.
prize: Individual pricing, depending on the service package.
benefits:
- Specially tailored to medical requirements
- High patient satisfaction through online and telephone bookings
- Data protection in accordance with German standards
drawbacks:
- Not suitable for providers from outside the industry
- Prices only available upon request
Marketing and automated customer communication with hellomateo: The perfect addition to appointment booking software
The featured Appointment booking systems can do a lot — but not everything. When it comes to direct, personal customer communication and effective marketing, classic tools reach their limits. This is exactly where hellomateo comes in.
hellomateo is not appointment booking software in the traditional sense, but a Communication and marketing toolThat is perfect into existing systems integrating Read. hellomateo bundles WhatsApp, SMS, email, Instagram and other channels in a central inbox. Ideal for reaching existing customers in a GDPR-compliant manner — automatically or individually. In contrast to conventional systems for booking appointments, hellomateo allows you to digital customer journeys Map: From initial contact to scheduling appointments to long-term customer loyalty — with the right message, you can convert prospects at the perfect time, inspire customers, manage appointment bookings and retain them with your company.
Examples from practice:
- A doctor's office sends automated appointment reminders via WhatsApp, including instructions on documents to bring along — this reduces downtime and increases satisfaction.
- A dealership uses hellomateo to automatically send a checklist and a service message via SMS after booking an appointment online for a tire change — for a smooth process.
- A furniture store After a booked consultation appointment, offers a WhatsApp message with prepared questions — this increases the quality of advice and the probability of completion.
- A hearing care professional Sends a reminder via WhatsApp one week before the service appointment with the option to reschedule — thus reducing idle time in the calendar.
- A gym automates communication about trial sessions and personal consultation appointments and sends out training planning tips immediately afterwards.
- A fashion house Reminds you of styling advice via WhatsApp and sends out inspiration before the appointment to personalize the shopping experience and increase the shopping cart value.
Reading tip: Why do we even recommend WhatsApp for marketing and customer communication? You can find all information here.

- Central user interface: hellomateo combines WhatsApp Business Platform, email, Instagram, SMS and Facebook Messenger in one central inbox. The intuitive user interface includes various tools for efficient customer communication and saves you valuable working time.
- integrations: With hellomateo, you can use WhatsApp in integrate over 6,000 software programs and fully automated Customer trips create with invitations, order confirmations, shipping information, invoices, and reminders.
- Newsletter marketing: Send GDPR-compliant Newsletter via WhatsApp or SMS and benefit from opening rates of over 95%.
- Assessment management: hellomateo can Automatically request online reviews from your customers, which boosts your Google ranking and trust in your company.
- Data protection: hellomateo meets all German and European Data protection requirements and offers end-to-end encryption for secure customer communication.
- scalability: Our software is suitable for Businesses of all sizes and can be extended indefinitely depending on the package.
- Diverse AI features: Our AI agent can automatically answer customer inquiries in chat, answer calls, help with the formulation of messages and much more.
Arrange a non-binding and free consultation and we'll show you how hellomateo covers your communication needs! Simply book an appointment here or write to us via our web widget.

About the author

Christian Strauch
Co-Founder and CEO
Christian Strauch is CEO and co-founder of hellomateo and is responsible for the strategic and operational management of the company. In his role, he is particularly responsible for sales, marketing and partners. Under his leadership, hellomateo has developed into a central tool for customer loyalty via WhatsApp, e-mail and letter for more than 2,000 companies.
More interesting articles

WhatsApp Business Data Processing Agreement— all information for companies
WhatsApp is an integral part of customer communication for many companies. High opening rates and quick responses make the channel attractive. But as soon as you use WhatsApp Business, you process personal data — and therefore there are clear GDPR requirements. In this article, you will find out what role the order processing contract plays and why it is indispensable for companies.
![Set up WhatsApp Business Auto Reply — Quick Guide [2025]](https://cdn.prod.website-files.com/68b19e5233a4641b9e2e4f95/692dd05228900f9fa9834bd4_whatsapp-automatische-antwort.avif)
Set up WhatsApp Business Auto Reply — Quick Guide [2025]
With automatic Reply messages Is there for them in the WhatsApp Business App provides a practical way to your customers in the digital chat channel automatically greet And in a flash one first reaction to show. Because day-to-day business is often stressful; you can't always respond personally to incoming messages and write back to the customer immediately.
But there are also many other reasons why it makes sense to use automatic reply messages when using the WhatsApp Business app. With this Quick guide Automatic answers are set up in a flash!
![Grüner Haken in WhatsApp – So bekommen Unternehmen die Verifizierung [Oktober 2025]](https://cdn.prod.website-files.com/68b19e5233a4641b9e2e4f95/692dcf56fb67605603b34297_gruener-haken.avif)
Grüner Haken in WhatsApp – So bekommen Unternehmen die Verifizierung [Oktober 2025]
WhatsApp hat eine neue Funktion eingeführt: Unternehmen können Ihr Konto verifizieren lassen und bei erfolgreicher Legitimation einen grünen Haken in dem WhatsApp Business Unternehmensprofil erhalten. Das sorgt für mehr Vertrauen bei Kaufinteressenten Ihres Unternehmens und steigert Ihre Umsätze! Zudem können Sie sich durch einen grünen Haken in WhatsApp Business von Ihren Wettbewerbern abheben. Doch wie funktioniert die Beantragung des beliebten Symbols? In diesem Beitrag zeigen wir es Ihnen!






