Stulz fashion

Stulz Mode maximizes reach with Mateo: How the WhatsApp newsletter leads to a successful live shopping event and strengthens customer loyalty

Arrange a consultation appointment Customer rating Watch product video

Overview from the company

With two locations - Frauenzimmer and Tradizionale - Stulz Mode offers an individual shopping experience. The focus is on exclusive brands and an all-round shopping experience for him and her. A carefully selected and coordinated assortment as well as a cool offer for the perfect look from fashion, shoe fashion, made-to-measure clothing are the special features of the house.

2

Locations

Fashion trade

Industry

Live Shopping

Sales channel

"With the Mateo chat solution, we can be GDPR compliant with our live shopping events via WhatsApp announcements and thus increase participation rates."

Thomas Wartner

Managing Director Stulz Mode

Highlights

Stulz Mode is aware that customer communication via WhatsApp is an effective way to stay in touch with its customers these days. But how can they ensure that this communication is in compliance with the GDPR? By using Mateo, both live shopping event announcements and reminders can be sent via WhatsApp 21 days, 7 days and 1 day before the event in a GDPR compliant manner. Increasing the participation rate from registration to participation is thus guaranteed. But not only that, newsletters about offers can also be sent GDPR-compliant via WhatsApp. Stulz Mode integrates WhatsApp into the entire marketing mix and thus uses all available channels to improve customer communication and optimize the shopping experience for the customer.